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5 books from Book Hunter that give you new knowledge without feeling like studying
Book Hunter offers a selection of five books that give you new knowledge without the feeling of studying — you can genuinely open them to "read before bed" and still come away with a workable idea. The selection includes books on psychology, forecasting, networking, consumer behaviour and business classics, so everyone will find a topic to match their needs.
Сверхъестественный разум — доктор Джо Диспенза
The book is addressed to those interested in how thinking, habitual states and ideas about oneself are connected to human behaviour. The subtitle states the idea directly: how ordinary people do the impossible with the power of the subconscious.
This is a read for those who want to understand the mechanisms of their own motivation and habits, rather than just collect another shelf of motivational quotes.
«Думай медленно — предсказывай точно» — Филип Тетлок и Дэн Гарднер
The book is marked as a New York Times bestseller and is devoted to why we err in forecasts and how to learn to make more balanced decisions. Тетлок и Гарднер analyse forecasting using examples ranging from everyday situations to geopolitics.
The book is useful for anyone who regularly makes decisions under uncertainty — from managers to specialists working with risk and analytics.
«Никогда не ешьте в одиночку и другие правила нетворкинга» — Кейт Феррацци при участии Тала Рэза
Formally this is a book about networking and other rules for building connections, but in essence it says a lot about how professional relationships are built and why contact with people becomes a resource. The book is published by МИФ.
It is worth reading for those who want to be deliberate about business acquaintances and turn them into long-term value rather than an exchange of business cards.
«Суперпотребители» — Эдди Юн
The book's subtitle reads «Кто это и почему они так важны для вашего бизнеса». Эдди Юн answers the question of why some people become fans of certain products and brands while others do not, and what business can do about it.
This is practical reading for entrepreneurs, marketers and brand owners who need to understand the mechanics of loyalty and customer retention.
«Классика бизнеса» — Джеймс Рассел
The collection «Классика бизнеса», subtitled «Ключевые мысли из лучших бизнес-книг», is made for those who want to get a great many ideas from business literature at once without reading dozens of separate volumes. Inside are key thoughts from various fields — from marketing and sales to negotiation and investing.
This format saves time and gives you a map of the main business ideas that is convenient to move on from.
Where to get the selection
All five books can be purchased through Book Hunter — on the website bookhunter.uz. This is a ready-made set for those who want to add to their personal library with reads that genuinely change something in the mind rather than gathering dust on a shelf.